When you’ve got a global pandemic on your hands, it’s important, as a government, that you put out clear messaging. In fact, getting the messaging right could literally be a matter of life and death. As Health Secretary Matt Hancock put it back in May:How we communicate as a government, as ministers, has a direct impact on the amount of cases that we have and therefore the amount of people who die.With those grave words ringing in your head, do take a look at the latest bit of sloganeering from Her Majesty’s Government: We’re not sure why they didn’t social distance the words of the guidance in the same way that they socially distanced the letters in Dishy Rishi Sunak’s famous “WE STAND TOGETHER”. But truly, who, who, decided to right-justify the WASH HANDS bit and left-justify the
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When you’ve got a global pandemic on your hands, it’s important, as a government, that you put...