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FT Opening Quote – Zoopla’s right moves on the home market

If the wider public likes to joke about estate agents in order to feel a bit superior, do property portals do the same? ZPG, owner of the Zoopla portal, does not – but some analysts almost think it should, writes Matthew Vincent.In a trading update this morning, ahead of its annual general meeting, ZPG simply said that in the three months to December 31 it “signed multiple new long-term portal listing and data services agreements with some of the UK’s largest estate agents”.But Berenberg analysts recently suggested ZPG might have the last laugh on any estate agents who left Zoopla to join online rival OnTheMarket. Last week, OnTheMarket, the property portal set up by estate agents to compete directly against Zoopla and Rightmove, raised only £30m ahead of its float on February 9, rather

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Chris Nuttall
Award-winning journalist with more than 35 years' experience in newspapers, magazines, radio, TV and the internet at local, national and international levels. At the BBC for 17 years and has spent the past 15 with the Financial Times. Served as a foreign correspondent in Sri Lanka, Washington and Turkey as well as in a roving role for the BBC. Turned a late 1980s geeky interest into a professional focus on the internet and technology and was founding World Editor of the BBC News website and the BBC 's first Internet Correspondent.

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