The radio audience is concerned with inflation, and rightly so. It is a big deal and it carries serious consequences with it. While most news coverages discusses the issue of inflation expectations coming unanchored there is a more practical concern happening at the consumer level: the relative costs are changing and making budget calculations more difficult.
We have not seen this type of inflation in decades and the consumer is looking for ways to manage the idea that some prices are increasing by more than others. This is a practical problem seemingly less noticed in the media coverage right now. The focus on gas prices is important and the general recognition that paychecks do not buy what they did before is correct, but shifting price markers is difficult to manage too.Read More »